Search Engine Optimization
From Data to Dollars – That’s the Alchemy Effect
We turn analytics into action, automation into advantage, and campaigns into measurable revenue growth.
SEO targets unpaid traffic rather than direct traffic or paid traffic.
With over 2 billion websites on the internet (as of May 2024), standing out amongst this global crowd and breaking through the marketing noise is a challenge for all businesses. Our SEO expert team understands these challenges and can help your site become a high-converting website that serves as a 24/7 salesperson for your business.
Statistics indicate that 85% of consumers use search engines to look for local businesses. With this information in hand, if your website is not optimized for search, you’re missing out on a significant portion of your potential market.
Delving deeper, over 90% of online searchers don’t venture beyond the first page of results, and the first three organic results receive between 30% to 50% of all clicks. What this indicates is the crucial need for a business website that’s more than just a mere online presence.
Instead, it’s about having a site that’s optimized for search and is positioned to be found by your potential customers.
This demonstrates that neglecting SEO isn’t an option, but executing it poorly isn’t beneficial either. And once you reach the first page, you need to continue your SEO efforts to maintain your position. This means search engine optimization is an ongoing task as long as your business exists.
At Alchemy Consulting we became an SEO company starting way back in 2007. Over the intervening years we have developed strategies that ensure your website is optimized for search, user-friendly, and able to convert your visitors into paying customers. This begins with a comprehensive assessment of your current online presence and an understanding of your market positioning.
We follow this up by identifying the keywords relevant to your business, their search volumes, and the competitive landscape for these keywords. Other vital strategies we utilize include developing regularly updated, high-quality content, leveraging video and driving direct traffic, creating valuable links, guest blog posts, and so much more.
With our comprehensive search engine optimization program, we help businesses like yours increase visibility, attract high quality leads, and convert them into loyal customers.
This fusion of optimizing your website for search engines alongside a consistently applied program of both on-site and off-site strategies designed to boost your online presence is what our website optimization service entails.
Remember, this is not a quick fix but a slow, methodical process that will, over time, position your website at the forefront for keywords that actually matter to your target market. SEO is a marathon, not a sprint, and it necessitates months of dedicated and consistent effort.
Take the first step towards increasing your leads, conversions, and business growth.